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Who we are

Our brand

We are a global brand for all girls, we believe in affordable fashion for all. We are the number 1 destination for fashion and lifestyle for all the occasions in your life.

Our mission

We aim empower you to look and feel confident. To increase your self-esteem and body positivity to help you realise your true potential.

Our aim

To use our social reach and platform to educate, empower and inspire our customers to drive purposeful positive change.
About boohoo
About boohoo
About boohoo
About boohoo
About boohoo
About boohoo
About boohoo
About boohoo

Social causes

At boohoo we aim to use our reach to empower and inspire change.

Our campaign #BOOHOOFILTERFREE was created to reduce comparison culture and eradicate filter abuse. The campaign drove a global movement which united our customers in a message of positive self-worth.

Sustainability

#FORTHEFUTURE

OUR MISSION

We’re on a journey to a more sustainable future. We know the problems. We’re putting into action the solutions. We aim to educate and inspire change to reduce the impact of fashion.

Sustainability

#FORTHEFUTURE

OUR MISSION

We’re on a journey to a more sustainable future. We know the problems. We’re putting into action the solutions. We aim to educate and inspire change to reduce the impact of fashion.

Our community

At Boohoo we strive to put our community first, All 17million of you. We exist to empower and inspire you to be the best version of yourself. Our channels aim to support our cultural values and drive purposeful positive change. Join the movement.